Deep Dives
May 2017
Season 8
Challenges
“The Walking Dead” Season 8 and Celebration of the100 episode presented me and my team with a challenge. We needed to find a way to produce a large number of assets which were requested from all departments throughout the company.With a cast of 22 series regulars available only for 1 day, we were tasked to produce content for Season Art, Launch Campaign, Comic Con Art, 100th Episode Art, Cast Interviews, Interstitials, Facebook and Instagram bespoke content.
Solutions
The only solution was to exceed expectations. I lead the team to capture all show series regular in 1 day. With the time restrictions, we scheduled 3 video crews, shooting at the same time, in 3 different locations on active set. We had 2 print photographers shooting simultaneously - Alan Clarke & Frank Ockenfels III. Since we were shooting video on an active set, we needed to balance union and non-union crews. We leaned on the show crew to assist the photo and video teams. Fox International also required additional assets for international distribution. To ensure Fox was aligned with AMC, we worked with their team to capture assets for their use.
Outcomes
We successfully captured over 50 assets that day and they were repurposed during the whole season. Two of which are here.
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